KONNICHIWA
Launching Fox in Japan:
FOX

FOX Japan
Live Action
Advertising
Campaigns
Image Spots
Promos
3D
Branding
Titles
Typography
Editorial
Show Packages
Logos
Writing
Sports
Case Studies
The story

How do you translate U.S. television to Japanese audiences? You find the common ground, in this case both countries' fashion-forward culture strongly fixated around magazines. By creating a stylish, bold editorial style for this effort, we were able to bridge cultures and lay the foundation for Fox's broadcast future in Japan. Who says print is dead?

Our role
Design
Concept
Animation